Project Overview
Heist Danmark App is a comprehensive mobile ecosystem combining market research, real-time entertainment, and e-commerce. Users complete surveys to earn $HOINS tokens, which serve as the app's currency. These tokens unlock two primary experiences: bidding in live-streamed auction events powered by WebRTC technology, and purchasing products from the integrated HEIST store. The platform creates a unique blend of gamification, social interaction, and tangible rewards, transforming traditional survey participation into an engaging, multi-faceted experience.
Client
Heist Danmark
Team
Technologies Used
Key Features
- Live-streamed auction events with real-time bidding
- Interactive survey platform with instant $HOINS rewards
- Integrated e-commerce marketplace
- Real-time token wallet and transaction history
- Live chat during auction streams
- Push notifications for upcoming auctions and surveys
- User profiles with bidding history and achievements
- Social leaderboards and gamification elements
Challenges & Solutions
Challenges
- Maintaining sub-second latency for live auction bids across global users
- Preventing survey fraud and ensuring data quality
- Scaling WebRTC streams to thousands of concurrent viewers
- Managing real-time token economy without blockchain overhead
- Synchronizing auction state across mobile and web platforms
- Handling payment processing for both token and fiat transactions
Solutions
- Implemented Socket.io with Redis pub/sub for horizontal scaling of real-time features
- Built WebRTC infrastructure with multiple quality tiers and automatic fallback
- Developed fraud detection algorithms analyzing survey completion patterns
- Created optimistic UI updates with server reconciliation for auction bids
- Designed event-sourcing architecture for audit-able token transactions
- Integrated CDN with adaptive bitrate streaming for global auction delivery
- Implemented queue-based survey distribution to prevent spam
Results & Impact
100,000+ completed surveys with 85% completion rate
15,000+ active users participating in auctions weekly
€500K+ worth of $HOINS distributed
500+ successful auction events with 97% uptime
Average of 2,000 concurrent viewers per major auction
Partnership with 50+ research companies
4.6★ average app store rating
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